ارائه مدل خدمات بانکی مشتری محور در بانک رفاه با استفاده از رویکرد مدلسازی معادلات ساختاری

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Azadeh, S., Ahmadian, S., & Mohaghegh Zadeh, F. (2019). The impact of customer satisfaction, trust, certainty, and positive word-of-mouth advertising on purchase intention with emphasis on social networks. Scientific Journal of Shabak, 5(47), 9-16. https://smrj.ssrc.ac.ir/article_908.html

Bahri Nejad, R., Khanlari, A., Hasankhlu, T., & Hosseini, S. M. (2018). Identifying the most important marketing processes in Iran's banking industry to develop a banking marketing maturity model. Journal of Business Management, 10(4), 795-814. https://jibm.ut.ac.ir/article_68466.html

Bozorg Asl, M., Samadi, M. T., & Barzideh, F. (2017). The relationship between liquidity risk and credit risk and its impact on financial instability in Iran's banking industry. Banking Research Journal, 10(33), 509-531. https://jik.srbiau.ac.ir/article_12137.html

Ghorbani, I. (2020). Evaluating the role of learning orientation, trust, and employee commitment on the effectiveness of logistics services. New Research Approaches in Management and Accounting, 41(Fall), 148-165. https://majournal.ir/index.php/ma/article/view/511

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Heydari, H., Sadeghpour, S., & Dehghan, M. (2017). The relationship between inflation uncertainty and the amount of interest-free loans granted by banks. Research in Monetary and Financial Economics, 24(14), 135-154. https://danesh24.um.ac.ir/article_31696.html

Hosseinzadeh, M. R., & Khodadadi, A. (2018). Developing credit risk strategies based on the SWOT model in Bank Melli Iran. Scientific-Research Journal of Modern Marketing Research, 8(2), 55-68. https://nmrj.ui.ac.ir/article_23015.html

Jafari Samet, A. (2018). Mergers: An effective solution to prevent bank bankruptcies. Banking Research Journal, 11(37), 437-466. https://www.sid.ir/fa/journal/ViewPaper.aspx?ID=536796

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Kimasi, M., Rezaei, S., & Ghafari Nejad, A. H. (2016). The impact of banking sanctions on their profitability. Banking Research Journal, 9(24), 1-14. https://www.sid.ir/paper/263701/fa

Koole, B. (2020). Trusting to learn and learning to trust. A framework for analyzing the interactions of trust and learning in arrangements dedicated to instigating social change. 1-9. https://doi.org/10.1016/j.techfore.2020.120260

Mir Asgari, S. R., & Hosseini Nasaz, H. (2017). Analyzing the impact of macroeconomic variables on credit risk in banks. Research in Monetary and Financial Economics, 24(13), 175-199. https://danesh24.um.ac.ir/article_31478.html

Mohammadi Zarrandi, M. I., Alborzi, M., Hosseinzadeh Lotfi, F., & Shahriari, M. (2013). Providing a model based on value creation for evaluating financial performance in banks and financial institutions. Scientific-Research Journal of Accounting and Auditing Management, 2(7), 115-122. https://journals.srbiau.ac.ir/article_7504.html

Muhammad, A. (2024). Decentralized Finance (DeFi) and Traditional Banking: A Convergence or Collision. Economics Politics and Regional Development, 5(1), p1. https://doi.org/10.22158/eprd.v5n1p1

Nekoee Zadeh, M., & Amini, A. (2019). Analyzing Samsung's opportunistic technology in the mobile phone market with an emphasis on customer loyalty and trust. Journal of Technology Development Management, 7(3), 125-148. https://jtdm.irost.ir/article_896.html

Nourbakhsh, S. H., Shafiei Roudpeshni, M., & Mousavi, S. M. (2015). The effects of organizational culture on market orientation development in the banking system of the Islamic Republic of Iran: A case study of Bank Mehr Eqtesad in Greater Tehran. Strategic and Macro Policy Journal, 3(9), 67-95. https://www.jmsp.ir/article_9662.html

Pagliara, F., Aria, M., Russo, L., Della Corte, V., & Nunko, R. (2020). Validating a theoretical model of citizens' trust in tourism development. 1-35. https://doi.org/10.1016/j.seps.2020.100922

Pambudi, A., Widayanti, R., & Edastama, P. (2021). Trust and Acceptance of E-Banking Technology Effect of Mediation on Customer Relationship Management Performance. ADI Journal on Recent Innovation, 3(1), 87-96. https://doi.org/10.34306/ajri.v3i1.538

Prentice, C., Wang, X., & Loureiro, S. M. C. (2019). The influence of brand experience and service quality on customer engagement. 12, 50-59. https://doi.org/10.1016/j.jretconser.2019.04.020

Qasemi Doghagh, N. (2017). The impact of capabilities and resources of knowledge management on the organizational effectiveness of private and public banks in Gilan Province Rasha Islamic Azad University, Faculty of Management and Accounting]. https://elmnet.ir/article/1785976-23022/%D8%A8%D8%B1%D8%B1%D8%B3%DB%8C-%D8%AA%D8%A7%D8%AB%DB%8C%D8%B1-%D8%A7%D8%A8%D8%B9%D8%A7%D8%AF-%D9%85%D8%AF%DB%8C%D8%B1%DB%8C%D8%AA-%D9%85%D9%86%D8%A7%D8%A8%D8%B9-%D8%A7%D9%86%D8%B3%D8%A7%D9%86%DB%8C-%D8%A7%D9%84%DA%A9%D8%AA%D8%B1%D9%88%D9%86%DB%8C%DA%A9-%D8%A8%D8%B1-%D8%A7%DB%8C%D8%AC%D8%A7%D8%AF-%DA%86%D8%A7%D8%A8%DA%A9%DB%8C-%D8%B3%D8%A7%D8%B2%D9%85%D8%A7%D9%86%DB%8C-(%D9%85%D9%88%D8%B1%D8%AF-%D9%85%D8%B7%D8%A7%D9%84%D8%B9%D9%87_-%D8%A8%D8%A7%D9%86%DA%A9%D9%87%D8%A7%DB%8C-%D8%B4%D9%87%D8%B1-%D8%A8%D9%88%D8%B4%D9%87%D8%B1)

Rahmat Nejad, A., & Samadi, M. (2015). Studying the relationship between effective customer relationship management and organizational effectiveness from the perspective of Bank Mellat employees. Sociological studies, 7(28), 41-56. https://srb.sanad.iau.ir/en/Article/957686?FullText=FullText

Razazadeh, M., & Haj Ali Akbari, N. (2015). Examining the impact of brand credibility dimensions on the growth of small and medium-sized enterprises (Case study: Small and medium enterprises in Gilan Province) Zanjan Islamic Azad University, Faculty of Management]. https://civilica.com/doc/425819/

Saeib Nia, S., Arjang, S., & Javidi, A. (2019). Examining the impact of customer satisfaction and trust on the warranty of Saipa's body in dealership 2110 of Saipa Automotive Group in Ardabil Province. New Research Approaches in Management and Accounting, 3(11), 85-97. https://majournal.ir/index.php/ma/article/view/150

Saral, R., Salehzadeh, R., & Mirmehdi, S. M. (2024). Investigating the influence of service quality on loyalty in banking industry: the role of customer engagement. International Journal of Services, Economics and Management, 15(1), 1-19. https://doi.org/10.1504/IJSEM.2024.136057

Shahcheraghi, M., & Taheri, M. (2015). The impact of banking capital structure on the role of banks in liquidity creation in Iran's economy. Banking Research Journal, 8(23), 59-81. https://www.sid.ir/paper/263732/fa

Shahcheraghi, M., & Taheri, M. (2019). The impact of liquidity requirements on the Central Bank's policies in the interbank market in Iran. Banking Research Journal, 12(39), 23-48. https://www.noormags.ir/view/fa/articlepage/1524606/%D8%AA%D8%A7%D8%AB%DB%8C%D8%B1-%D8%A7%D9%84%D8%B2%D8%A7%D9%85%D8%A7%D8%AA-%D9%86%D9%82%D8%AF%DB%8C%D9%86%DA%AF%DB%8C-%D8%AF%D8%B1-%D8%B3%DB%8C%D8%A7%D8%B3%D8%AA-%DA%AF%D8%B0%D8%A7%D8%B1%DB%8C-%D8%A8%D8%A7%D9%86%DA%A9-%D9%85%D8%B1%DA%A9%D8%B2%DB%8C-%D8%AF%D8%B1-%D8%A8%D8%A7%D8%B2%D8%A7%D8%B1-%D8%A8%DB%8C%D9%86-%D8%A8%D8%A7%D9%86%DA%A9%DB%8C-%D8%A7%DB%8C%D8%B1%D8%A7%D9%86

Taheri, M., & Abdollahi, Z. (2016). Investigating the dynamics of financial leverage and optimal capital structure in the banking system of Iran. Journal of Monetary and Banking Development, 3(7), 29-50. https://civilica.com/doc/793750/